The Lifespan of Your Bra: When to Say Goodbye

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A bra that genuinely fits well can be a real game-changer when it comes to a woman’s life. Not only do you look better in a bra that fits the way it should but you feel better, too – truly ready to conquer the world and whatever life sends your way next.

But even a great-quality bra won’t last forever. Here’s a closer look at what you need to know about bra lifespan and when it’s time to part ways with an old bra.

How Long Do Bras Last?

The average lifespan of a traditional bra is typically about 6-9 months. However, longevity can depend greatly on the type of bra you wear, how often you wear it, and how well you care for it.

An Evelyn & Bobbie bra typically lasts at least 9-12 months with frequent wear. However, adhering to EB bra care guidelines can definitely maximize bra lifespan even further. Some people successfully wear their Evelyn & Bobbie bras for years. Just monitor your items carefully for signs you’re due for a bra replacement.


The Smoothing Bra Cami, a combined bra and tank, has long been a favorite of many of our customers, as it offers an elegant base layer for any garment. With an ergonomic design and smoothing back and side bands, the Smoothing Bra Cami offers a luxurious mix of contouring and comfort.

Infused with EB Core® Patented Lift, it's a perfect choice for minimizing back and shoulder pain while maximizing confidence. As Bobbie pointed out, the Smoothing Bra Cami also comes in a wide range of stylish colors, from our True Complexion line to limited edition leopard print.

The Evelyn & Bobbie Starlette Plunge Bra is a newer addition that features our lowest neckline to date. Designed to provide invisible comfort and support under any garment, the Starlette Plunge Bra offers adjustable straps and plenty of weightless lift in all the most flattering places.

Not only is the Starlette Plunge Bra designed with built-in anti-odor and moisture-wicking technology, but also offers extra support layers for larger breasts. Whether you’re in search of a bra with an alluring three-dimensional lift or wardrobe versatility, the Starlette Plunge has all your bases covered.

Factors That Affect the Lifespan of a Br

So, how long do bras last and why? Bras are just like any other essential item you might invest in. Choosing the right options in the first place is a crucial part of making sure your bras last as long as they should. The rest is all about care and additional factors. Here are some examples.

Material Quality

The better the bra material, the better you can expect it to function and the longer it will ultimately last. However, it’s crucial to understand how to care for different options.

For example, you owe the stretch and comfort associated with many of your favorite undergarments (including Evelyn & Bobbie bras) to elastin. Elastin will inevitably lose its integrity over time, but it lasts a lot longer when you limit its exposure to heat – one reason many people wisely choose to air-dry their undergarments.

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Wear Frequency

Naturally, once you find a bra that truly fits and makes you feel like a million bucks, you pretty much never want to wear anything else. But it’s important to understand that literal daily wear will impact the overall lifespan of a bra.

Ideally, you should own several bras that you rotate so that each of your garments has a chance to rest in between uses. So, consider investing in more than one Evelyn & Bobbie style to go with different outfits, or simply pick up your favorite in multiple colors.



Appropriate care is everything when it comes to making sure your bras last as long as possible. That said, you’ll be happy to know that your Evelyn & Bobbie bras can be machine-washed in cold water alongside similar colors.

To maximize garment lifespan we further recommend washing the pads separately to avoid accidental creasing and folding, as well as laundering your items inside a wash bag for added safety. Allow all garments to dry flat, away from heat or sunlight.


How Often Should You Replace Your Bra?

Knowing the answers to questions like, “How many bras should I own?” and, “How long do bras last?” is one thing. Knowing how to spot the signs that it’s time to part ways with a serious favorite is another. Here are some classic bra replacement signs to look for.

Signs That You Need a Bra Replacement?

Loss of Elasticity

Have you been feeling like your favorite bra just doesn’t have the same snap it used to? Does its overall stretchiness leave a lot to be desired these days? We perform extensive wear-testing on all products to ensure a perfect ongoing fit, so a genuine loss of stretch is a classic sign your bra’s elastin is on its way out and that it’s time to say goodbye.

Visible Damage to Fabric

Seams that are starting to separate, patches of fabric that seem to be wearing thin, and similar signs of fabric integrity loss are classic signs that a bra is drifting past its prime. So, if you’ve been noticing visible damage to your favorite old bra lately, it’s time to consider investing in a replacement.

Changes in Fit or Support

Aging bras that are due for replacement often no longer fit the way they used to. You may notice your straps aren’t as stretchy or strong as they used to be or that it’s getting harder for your bra to contain your breast tissue due to integrity loss.

Sometimes women notice they’re wearing their bra on the innermost hook and still can’t achieve the level of support they used to enjoy. Anything like that likely means it’s time to retire a particular bra.

How Many Bras Should I Own?

To maximize the lifespan of all of your Evelyn & Bobbie bras, we recommend owning at least two or three and rotating them regularly. This gives each bra a chance to relax in between uses, ensuring that it will be supporting you for a long time to come.

Prioritize Durability, Comfort, and Support with Evelyn & Bobbie

Ready to take your bra game to the next level and beyond? Looking to replace an old bra with something that won’t let you down? We’ve got you covered with incredible fits, improved bra lifespan, ultra-comfortable wireless support, and beautiful designs.

Experience the Evelyn & Bobbie difference. Browse our collection today, and prepare for bra-bliss.